Family-Owned Business Serving the Cedar Valley and Beyond

Shop Local

Conveniently located on University Avenue in Cedar Falls, our family-owned business serves your bed and lift recliner needs. Stop into our store and be rest assured that we'll thoroughly explain your options and answer your questions while giving you space to shop.

Meet The Fosters Team

Doug Rowan (left) and store owners, Sarah and Charles Foster

The friendly faces in our store have been part of this business for years. This means you'll get knowledgable, expert advice when you come to us with your specific sleep needs. We are connected to and care about our Cedar Valley community and beyond, and we want you to get a comfortable night's rest and/or the best seat in the house!

Take the Goldilocks Test

To find what suits your particular comfort, stop in our store to try our products. From cooling mattresses to high-tech adjustable bases; from sleep recliners to lift chairs, we have a wide range of options to choose from that will fit your budget.

Because Every Night is Important

The Best Seat in the House

You won't want to leave your chair when you try one of our lift chair recliners. You'll have many styles and features to choose from including heat and massage and zero gravity.

Elevate Your Sleep

When you invest in an adjustable base, your sleep experience will change for the better, including less aches and pains. You'll never go back to a flat bed again - we never did!

Quality Service and Products

We want you to rest well whether on a bed or in a recliner. We carefully choose our product line and stand by it. Our comfort guarantee assures you of this.